The Annexation Buckets
Guaitil is an indigenous community that joined Costa Rica 197 years ago. They were affected by the pandemic because their only income are the sales of their ancestral handicrafts with more than 5000 years of history. To celebrate the anniversary of their annexation to Costa Rica and to help them, we at KFC made a very special order: The Annexation Buckets. A special edition of 45 unique in the world buckets, made with the ancestral techniques of their indigenous people. Hand-crafter, sand-based iguana, baked in clay ovens and dried in the sun, then decorated by different native artisans.
Client: KFC
Agency: Havas Costa Rica
Role: Creative Director
Agency: Havas Costa Rica
Role: Creative Director
2021
